Digital Director: Ashley Neel | Developer: Joel Kuehn

Play the game

With the recent explosion of customized gaming on facebook we saw an opportunity to target a specific audience during football season for Bojangles’. Seeing that Bojangles’ is THE official tailgate restaurant of football it made perfect sense to create a Tailgate Hero game.

The game includes 20 levels with 5 opportunities to win prizes. The tailgate hero must collect all tailgate food in order to advance to the next level. The goal is to make it to his friends and save the tailgate with Bojangles’ food! Users also get the opportunity to “save” their own tailgate by winning coupons and swag!

Check out Bojangles’ Tailgate Hero!