AD: Laura Knight
Niners Vs. Zombies is a UNC Charlotte spin off of the steadily growing subculture- Humans VS Zombies, A nerf gun game cannibalizing over 100,000 campuses worldwide.
For an entire week a demographically diverse group of students from all over campus join together in one massive apocalyptic blood battle... By bloody I mean powdered marshmallows, balls of socks, and styrofoam darts. Oh and by the term battle, I mean nerf dart wars.
The game is all about team building, strategy, and releasing the inner head muncher you never knew you had... But most of all having an excuse to carry around a nerf gun while shooting participants is what makes your blood flow faster.
The game involves obstacles that challenge both your physical and mental strengths. To help ease the pain I developed a "survival kit". This includes a custom water bottle that promotes endurance and tips and tricks trading cards for the "newbies". The kit also includes a "Try Your Kill" shooting range poster to keep your aim calibrated. Coupled with this kit is a "How To" guide that takes you through the process of initiating this addictive game on your very own college campus.
These pieces not only act as an aid to the game but also provide a form of advertising which promotes the game to future players throughout the year.
* 2013 STUDENT GOLD AND BEST OF SHOW CHARLOTTE ADDY AWARDS
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