1. Client: Noda Brewing Company
Unfortunately these designs never saw the light of day. But they are worth sharing
Noda created a specialty beer to celebrate their 10th anniversary, a Pappy Van Winkle-aged imperial stout, called Monstro. It is the name of the giant whale in Pinocchio. In the beer world, rare beers that merit an Ahab-like chase are known as “whales” or “white whales”.
I got the honor of working on a variety of design options for this whale of a beer that they brewed.
2. Client: Sanskrit Literary-Arts Magazine
The Sanskrit Literary-Arts Magazine Promotional ads were designed to attract the eye of local college students and residence of the creative Charlotte community. By tapping into the social culture and growing trends I pulled inspiration from the nostalgia of letterpress as well as the commercial graffiti edge of Shepard Fairey. The success of the Sanskrit Magazine's Promo Ad created a 20% increase in brand awareness.
The Sanskrit Magazine was inspired by human anatomy and creativity.
* 2013 STUDENT GOLD CHARLOTTE ADDY AWARD (magazine design)
* 2012 STUDENT SILVER CHARLOTTE ADDY AWARDS (poster design)